Carl Jung

About Carl Jung

Carl Jung (1875–1961) was a Swiss psychiatrist and the founder of analytical psychology, making him one of the most influential thinkers of the 20th century. His monumental contributions to understanding the human psyche include developing key concepts such as the collective unconscious, archetypes, and psychological types, which profoundly shaped psychotherapy and cultural analysis. MIT's Pantheon project recognizes this lasting influence, ranking him #367 in historical importance.

Despite his high historical standing, Jung's 2025 online attention suggests a notable disconnect. He garnered approximately 1.8 million annualized Wikipedia views last year. This level of modern attention is relatively modest when compared to figures with similar historical weight but higher digital visibility; for instance, John Lennon ranks only slightly lower in historical importance (#591) yet secured twice the views at 4.0 million. Jung's online footprint is thus marked by a significant +4x overattention gap, meaning his digital presence is four times what would be expected given his deep historical ranking.

Furthermore, the interest in Jung appears to be slightly waning in the immediate term, evidenced by an 8.1% year-over-year decrease in views and a 3% decline in momentum between the first and third quarters of 2025, suggesting that keeping these foundational psychological concepts visible requires active engagement in the digital sphere.