John Maynard Keynes

About John Maynard Keynes

John Maynard Keynes (1883–1946) was a profoundly influential British economist whose work fundamentally altered macroeconomic theory and public policy, particularly in response to the Great Depression. His ideas, often grouped under Keynesian economics, advocated for government intervention, including fiscal policy, to stabilize economic cycles and maintain full employment. This intellectual weight solidifies his position as a figure of major global impact, reflected in his Historical Popularity Index (HPI) Rank of #727 among historical figures.

In terms of modern internet attention, Keynes's influence is arguably underrepresented online. In 2025, his Wikipedia page accrued 744K views, which, when benchmarked against his high historical importance, results in an Attention Gap indicating a +2x overattention relative to historical importance when compared to figures with similar HPI scores. To put this in perspective, his 744K views are dwarfed by figures like Robin Williams (#966 importance) who garnered 5.5M views. However, his viewership is growing, showing an 8.7% year-over-year increase in 2025, suggesting a slow but steady presence in contemporary digital discourse.

His 2025 Momentum remained flat between Q1 and Q3, suggesting that while his importance remains secure and his profile is growing incrementally, he is not currently experiencing a significant surge in trending interest.